A lager business icon turned into a far-fetched buddy tto the president of the United States.. It remained intriguing.
I could hear President Obama as he strolled up the way behind me and saw the numerous arrows I had set, undetected, in the bull’s-eye. I held up until I could detect him close by. At that point, with the easygoing swagger that had turned into my calling card, I turned, and pretending irritation, delivered the line I had prepared:
“What took you so long?”
Obama, recognizing me immediately, clapped his hands and doubled over in laughter. There’s no way he could have been as happy and amazed as I was to be there.
It was August 2011 and “The Most Interesting Man in the World,” the absurdly debonair character I played on the Dos Equis beer commercials, had become an international cultural phenomenon. Finally, after decades of trying to break through in Hollywood, I was a recognizable star with my meme-ready line, “Stay thirsty, my friends.” The character’s nearly mythical traits, recounted by a narrator in a nearly endless string of deliciously funny one-liners—“His personality is so magnetic, he is unable to carry credit cards,” and “He once had an awkward moment, just to see how it feels”—had generated a cult following. I had millions of fans all around the world. One of them happened to live in the White House. . . . . . .
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